Every prospect researched. Every call read. Every pattern logged. Reported to one person, weekly.
The role
Reads every prospect before the call. Sits in on every conversation. Logs every objection that landed and every one that didn't. Notices which closer wins with which kind of buyer.
Reports back to one person on Monday.
What it remembers
Every prospect
01
Before the call, Marellio reads everything public on the person you're about to talk to. DISC profile, behavioral patterns, the words that land and the ones that won't, the thing they haven't said out loud yet. Every claim has a receipt.
Every rep
02
Across calls, Marellio notices which closer wins with which buyer. Where each rep gets stuck. The objections that became muscle memory and the ones that still hurt. The language patterns of the top performers, extracted.
Every Monday
03
The sales leader gets a single email. What happened last week, who needs coaching, which deals are drifting, which patterns matter, where the floor is leaking. One person. One email.
Seats
Marellio works for whoever runs your sales floor. CRO, founder, head of sales. The person training off the data. They're the only seat that has to exist.
Reps can opt in if they want. A small surface on their browser that nudges before a hard call. Most of them will. Some of them won't. Either way, the data flows up, and the leader sees what the floor can't.
In flight
Grassfed sells cold-email lead generation to real estate agents. Setters dial, closers sit down, deals close by phone.
Marellio reads every setter call on the floor. Every booking traces back to the setter who originated it. Every Monday, co-founder Colin Schofield gets a single email. What happened, who needs coaching, which buyers are drifting, where the floor is leaking.
“I used to spend half my Monday rebuilding the week in my head. Now the week's in my inbox by the time I open my laptop.”
Surface area
Three setters, two closers. Every dial, every booking, every call read.
Stack
Whatever you actually run your sales floor on. CRM, calendar, dialer, call recorder, email tool. Marellio holds the canonical store and mirrors out wherever the data needs to be.
You don't switch tools. You add a quiet one.
Fit
High-ticket closing agencies. Setter dials, closer sits down, deals close on the phone. B2B services that run the same motion. If you sell something that needs a human conversation and a real decision, you're who Marellio's for.
Not realtors. Not e-commerce. Not anyone whose sales motion is a checkout button.
Contact
A few qualifying questions so the first call is useful for both of us.